Case study: HealthcareTwelve sites, one family.
Virtus Health ran separate websites for fertility clinics in Europe, Australia and Singapore, each built and hosted its own way. Moving them onto one Drupal multisite platform gave the group 12 consistent websites, and the first seven cost half as much as building them separately.
- 50%
- saving on building the first seven sites the traditional way
- 12
- websites on one multisite platform
- 50+
- fertility clinics across three continents
One group, many websites.
Virtus Health had bought clinics in Europe and found it slow and cumbersome to bring each one under the group. Its websites needed to work as one group with its sites in Australia and Singapore.
Different designers and developers had built each clinic's website, so branding and messaging varied across the group. An improvement on one site stayed on that site unless Virtus paid to build it again, and security updates were slow and expensive.
The sites ran on several hosting platforms and DNS servers, with no staging environments for testing changes. Some connected to the group's CRM and some didn't, which left gaps in the data Virtus uses to track their KPIs.
One pattern library, many brands.
The European clinic sites launched first.
“We set the task of building new websites for our 5 Australian clinics plus one clinic site in Singapore and the global corporate site. The Pivale team were quick to find a solution that not only saved us time but also halved the cost to build 7 traditional websites.”
Digital Marketing and Campaign Manager, Virtus Health
“They listened to our requirements, and were able to adapt and optimise at every stage. Nothing was ever off the table.”
One system, half the cost.
- 1
Half the build cost
Virtus built their Australian, Singapore and corporate sites for half the cost of seven separate websites.
- 2
Shared improvements
A feature built for one clinic reaches all the others on the next deploy, in Europe and Australia.
- 3
No site left behind
All 12 sites stay level on security, compliance and new features.
- 4
Connected data
The clinic sites connect to Salesforce, Google Tag Manager and Google Analytics, so Virtus tracks their KPIs in one CRM.
- 1Digital transformationFrom scattered systems to one clear operating model.
- 2Multisite managementMany brands, regions and sites on one platform.
- 3UX/UI designInterfaces people actually enjoy using.
- 4Drupal developmentContent management for ambitious enterprises.
- 5IntegrationsCRM, ERP and DAM connections you can trust.
- 6Secure hostingUpsun’s certified cloud, behind Cloudflare.
- The problem
- M&S Food Technical Centre had to replace the older system behind their work with suppliers and auditors.
- The solution
- M&S Connect: documents, audits, benchmarking and reporting in one web platform.
- The outcome
- Thousands of users across M&S teams, auditors and suppliers, and extended for nearly ten years.
Milestone CreativeA milestone partnership- The problem
- Design agency Milestone Creative's client needed websites built on their chosen platform, and Milestone needed the developers to build them.
- The solution
- Pivale became Milestone's development partner, building their client's shareholder site, EMEA multisite and competitions platform.
- The outcome
- A first competition campaign that returned 9x ROI, and a partnership that ran from 2018 to 2026.
Facing something similar?
Running too many websites that should work as one? Let's talk about a multisite platform.
or email hello@pivale.co